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Passing it along
New video recorders allow users to send programs over the Net to pals 01/17/2002
Ask anyone who has bought a personal video recorder – one of those
hard-drive-equipped replacements for VCRs – and you'll probably hear, "It
changed the way I watch television."
The early models of ReplayTV, UltimateTV, and TiVo have made a slow,
steady advance in consumer popularity for their ability to store massive
amounts of television shows and to skip quickly through commercials on
playback.
Now, Sonicblue (www.sonicblue.com), ReplayTV's new owner and an
innovator in home entertainment, is shaking up this young manufacturing
sector with an imaginative box that allows users to share programs over
the Internet.
The pricey ($700 to $2,000) Sonicblue ReplayTV 4000 began filling online
orders in November despite a lawsuit from Disney and Paramount, which
fear it will create a Napster-like distribution of digitally recorded
content.
Since you must know someone else with a ReplayTV 4000 in order to share
movies or shows, that prospect is unlikely, analysts say. As shown to a
steady throng at the recent Consumer Electronics Show in Las Vegas, the
interface allows you to distribute recordings to only 15 acquaintances
who are similarly equipped.
What really has Hollywood types worried is that the ReplayTV 4000 opens
the door to Internet-delivered video content, says Andrew Wolfe,
Sonicblue's chief technical officer. With boxes such as this, users
could begin ordering video on demand directly from untraditional
providers.
"They're worried about the fact that it's not under their control," Mr.
Wolfe said.
Ostensibly, that kind of customized programming would be cheaper and
more varied than current pay-per-view options available to cable and
satellite subscribers. The model for television content delivery could
be upset and reorganized, Mr. Wolfe says.
Whether that becomes reality will depend on how consumers respond to the
broadband-equipped set-top boxes. Sonicblue will say only that orders
thus far "have exceeded our expectations." Broadband – high-speed cable
and DSL Internet connections – still reaches only about 10 million
American households. And personal video recorder units have not sold as
well as their creators had predicted.
However, high-end entertainment buffs embraced the early models because
hard drive prices made them costly to build at home. With hard drive
prices falling dramatically, so have PVR prices. Many analysts believe
2002 will be the year that holdouts start junking their aging VCRs for
these digital alternatives.
The ReplayTV platform has pioneered several enticing PVR features.
Previous models, for example, introduced the 30-second, skip-ahead
remote control button and a Web interface that allows users to easily to
set up and erase recordings.
With ReplayTV 4000, Sonicblue continues its relentless technological
push.
With a cable or DSL connection, the ReplayTV sheds the telephone
connection that other PVR boxes require for software upgrades and
downloads of weekly program guides.
Each box has a unique number, much like a telephone number. If you know
another person's ReplayTV 4000 number, you can enter it into an address
book within the on-screen guide. With two clicks of the remote, you can
select a recorded movie and send it to anyone in your address book.
The process is slow, even with the broadband connection. A movie
recorded at high quality may take hours to make it to the recipient's
hard drive. But, judging from the buzz at the electronics show, it is a
feature that may strike a chord with consumers.
"The reason we're doing this is that our research shows people have
personal video on boxes they wanted to share with friends and family,"
says Mr. Wolfe. "They also want to attach a show to recommend it to
others, and that seems like a reasonable thing to do."
This newest ReplayTV model ranges in price based on the hard drive size.
The $700 model holds about 40 hours of programming. The $2,000 model can
record and store about 320 hours of programming at standard quality. To
keep track of all that digital content, the on-screen guide allows users
to set up folders, making organization easy.
Connect two ReplayTV 4000s to the home network, and users in one room
can play content stored inside units elsewhere in the house.
This model also introduces Commercial Advance, an option that allows
users to automatically skip through commercials. The box detects gaps
that preface and terminate advertising in a program, then plays back
only the program when ordered to do so.
As a bonus for high-end videophiles, the ReplayTV 4000 can now output a
signal for high-definition-ready televisions.
The broadband ReplayTV 4000 has already been named one of BusinessWeek
magazine's "Best Products of 2001" and "Best Video Product of the Year" by
Fortune.
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